Page 1 : SEO, • Introduction to SEO, Q1. Fill in the Blanks & MCQ1ANS, 1. SEO stands for ----------- [ Search Engine Optimization ], 2. ------ is technique for designing and developing website to be rank high in search engine result [SEO], 3. ------ is subset of search engine marketing [ SEO ], 4. ----- is useful in increase the number of visitors of websites [ SEO ], , • Types of SEO, Q1. Fill in the Blanks & MCQ1ANS, 1. ----- SEO includes provision of good content, appropriate titles, good keyword & putting keywords, on correct place [ on-Page ], 2. ----SEO includes Link building and increase the link popularities [ off-Page ], 3. ------ SEO concerned with information which display on webpage to end user like text, images, audio,, video etc [ on-Page], 4. SEO is mainly classified into two types as on-Page Optimization and ------------ optimization. [off-Page], Q2. Multiple Choice 2 & 3 Answers, 1. Which of the following are types of SEO, Black hat, On-page, White Hat, Off-Page, 2. Which of the following are On-page techniques for Optimize the websites, Link building relevant content, social bookmark, <img> with Alt, Meta Description, 3. Which of the following are off-page techniques for Optimize the websites, Backlinks, good keywords social bookmarking, link building, <title> tag, •, , Techniques of SEO, , Q1. Fill in the Blanks & MCQ1ANS, 1. ---- techniques that search engine recommends as part of good design [ white hat ], 2. ---- techniques that search engine do not approve [ black hat ], Q2. Multiple Choice 2 & 3 answers, 1. White Hat strategies includes following things, Duplicate content, Relevant content, Well Labeled Images, non-relevant links, 2. Black hat strategies includes following things, Unique titles duplicate content fake links relevant links invisible text, 3. Which of the following are techniques of SEO, On-page, off-Page, Black Hat, White Hat, 4. Main element to follow the off-Page Optimization are, Page title body content image, photo sharing video marketing, , unique title, , • Optimizing Websites, Q1. Fill in the Blanks, 1., 2., 3., 4., 5., 6., 7., , For better optimization , <img> tag must be used with ------- attribute [ Alt ], In Page Structure Optimization , ----- declaration must be first line of webpage coding [DOCTYPE], -------- are important words or phrases related to content of developed website [ SEO keyword ], ------- are links on one website, when clicked ,take user to another website [ Backlink ], ----- files tells search engine which pages you want to exclude from indexing [ robot.txt ], SMO stands for ------------- [ Social Media Optimization ], ------ deals with improving the website rankings by social media [Social Media Optimization]
Page 2 : 8. ---- is powerful off-page optimization tool to promote websites [ Social Bookmarking], Q2. Multiple Choice 2 & 3 answers, 1. Page Structure optimization done by using following things, <! doctype html>, <h1> to <h6> tag, backlinks, SMO, <Img> with Alt, 2. Which of the following are ways to optimize the websites, SEO Backlinks, black hat, Social Media Optimization, SEO keywords, Google, 3. Which of the following are other factors for better SEO, 5G interne t Mobile friendly websites, HD images Robot.txt file Speed of website, , • SEO Audit, Q1. Fill in the Blanks & MCQ1ANSWER, 1. ---- helps to what could be done to improve the website ranking in search engine [ SEO audit], 2. --- is free SEO audit tool performs detail SEO analysis of Website [ SEOptimer ], Q2. Match the Pair, Group A, 1., 2., 3., 4., , Image Optimization, Links to Facebook, Description of author, White Hat Strategy, , Group B, a. <Meta> Tag, b. SEO technique, c. Alt attribute, d. Social Media Optimization, , Answer : 1c2d3a4b, Group A, SEO Keywords, SMO, Social Bookmarking, Back links, , 1., 2., 3., 4., , Group B, a. Take user to another website, b. promoting website, c. Enhance website ranking, d. important phrases related to website content, , Answer : 1d2c3b4a, Group A, 1., 2., 3., 4., , <!doctype html>, Title, <h1> to <h6>, Alt attribute, , Group B, a. first thing user notice in search, b. information about image, c. starting element of html program, d. headings tags, , Answer : 1c2a3d4b, Group A, 1., 2., 3., 4., , Google Adwords, SEOptiomer, On-page SEO, Black hat strategy, Answer : 1b2c3d4a, , Group B, a. Links from site with non-relevant content, b. online keyword planner tool, c. Free SEO audit tool, d. type of optimization
