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|, , VIGNANA BHARATHI |, Institute of Technology, , (An UGC Autonomous Institution, Approved by AICTE, Affiliated by INTUH, Accredited by NBA & NAAC) |, , , , , , , , , , , , , , BUSINESS ECONOMICS AND FINANCIAL ANALYSIS, , B.Tech. III Year I Sem. LTPC, 3003, , Course Code: 19MB3113, Course Objective:, 1. Understand the concept of Business Economics, Inflation, National income, 2. Gain an understanding of demand its normal and exceptional behavior, 3. Comprehend the theory of production and its relevance in decision making and familiarize the, various market structures, 4. Understand the concept and significance of accounting, preparation of final accounts, , 5. Understand and analyze the financial statements through ratios, , Course Outcome:, 1. The students will understand the various Forms of Business units, Impact of economic variables on the Business,, The students will understand impact of demand andSupply,, Examining the optimal Production and Cost function and Market Structure, Pricing aspects., The Students can study the firm's financial position by analyzing the Financial Statements of a, , Company through Ratios, , , , yeyen, , UNIT-I, , Introduction to Business and Economics:, Business: Structure of Business Firm, Theory of Firm, Types of Business Entities, Limited Liability, , Companies, Sources of Capital for a Company, Non-Conventional Sources of Finance., Economics: Significance of Economics, Micro and Macro Economic Concepts, Concepts and Importance, , of National Income, Inflation, Money Supply in Inflation, Business Cycle, Features and Phases of, Business Cycle. Nature and Scope of Business Economics, Role of Business Economist, Multidisciplinary, , nature of Business Economics., , UNIT -II, , Demand and Supply Analysis: ., Elasticity of Demand: Elasticity, Types of Elasticity, Law of Demand, Measurement and Significance of, , Elasticity of Demand, Factors affecting Elasticity of Demand, Elasticity of Demand in decision making,, Demand Forecasting: Characteristics of Good Demand Forecasting, Steps in Demand Forecasting,, , Methods of Demand Forecasting., , , , , , Scanned with CamScanner

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|| VIGNANA BHARATHI, aie Institute of Technology, , {An UGC Autonomous Institution, Approved by AICTE, Affiliated by JNTUH, Accredited by NBA & NAAC), , , , , , , , , , , , Supply Analysis: Determinants of Supply, Supply Function & Law of Supply., , UNIT- III, , Production, Cost, Market Structures & Pricing:, , Production Analysis: Factors of Production, Production Function, Production Function with one variable, input, two variable inputs, Returns to Scale, Different Types of Production Functions., , Cost analysis: Types of Costs, Short run and Long run Cost Functions., , Market Structures: Nature of Competition, Features of Perfect competition, Monopoly, Oligopoly, and, Monopolistic Competition., , Pricing: Types of Pricing, Product Life Cycle based Pricing, Break Even Analysis, and Cost,Volume, Profit Analysis., , UNIT -IV, , Financial Accounting: Accounting concepts and Conventions, Accounting Equation, Double-Entry, system of Accounting, Rules for maintaining Books of Accounts, Journal, Posting to Ledger, Preparation, of Trial Balance, Elements of Financial Statements, and Preparation of Final Accounts., , UNIT-V, Financial Analysis through Ratios: Concept of Ratio Analysis, Liquidity Ratios, Tumover Ratios,, , Profitability Ratios, Proprietary Ratios, Solvency, Leverage Ratios (simple problems). Introduction to, Fund Flow and Cash Flow Analysis (simple problems)., , TEXT BOOKS:, , [1] D. D. Chaturvedi, S. L. Gupta, Business Economics - Theory and Applications, International Book, House Pvt. Ltd. 2013., , [2] Dhanesh K Khatri, Financial Accounting, Tata McGraw Hill, 2011., , [3] Geethika Ghosh, Piyali Gosh, Purba Roy Choudhury, Managerial Economics, 2e, Tata McGraw Hill, Education Pvt, Ltd. 2012., , REFERENCES:, , [1] Paresh Shah, Financial Accounting for Management 2e, Oxford Press, 2015., , [2] S. N. Maheshwari, Sunil K Maheshwari, Sharad K Maheshwari, Financial Accounting, Se, Vikas, Publications, 2013., , Scanned with CamScanner